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Pacific Seafood hires new Director of Marketing

Mar 16, 2017
Lorin comes to us from Craft Brew Alliance where he held the title of Director, Integrated Marketing. In that role he led cross-functional teams to develop successful marketing programs for the Kona and Widmer Brothers brands of beer, to name a few.
PORTLAND, Ore. – Pacific Seafood Group is pleased to announce the appointment of Lorin Gelfand as the new Director of Marketing.

Lorin will focus on the top strategic marketing initiatives for the company, including innovation, Go-to-Market strategy, and awareness for Pacific Seafood. Lorin will also manage the marketing services team which develops all packaging and sales materials.

Lorin comes to us from Craft Brew Alliance where he held the title of Director, Integrated Marketing.  In that role he led cross-functional teams to develop successful marketing programs for the Kona and Widmer Brothers brands of beer, to name a few. His experience developing and executing strategic marketing initiatives, in addition to his familiarity working with sales teams, will help to optimize market potential and drive performance.

“We want to warmly welcome Lorin to our Pacific Seafood family! I have no doubt he will be an amazing asset to our Marketing Services Team for many years to come.” – Frank Dulcich, President and CEO